Our Story

With our diverse portfolio of premium toys and gifts, we strive to turn everyday moments into joyful memories. The Toysmith story began in 1982 and for over forty years the company has built a reputation of trust and customer service within the toy industry, manufacturing and distributing every type of high-quality toys and gifts under the rainbow. Our curated assortments cover 100% of recognized play patterns, and are proven to drive category growth.

Toysmith brands and products are sold to toy retailers, education markets, museums, zoos, aquariums, national parks, attractions, theme parks, gift stores, specialty catalogs and internet retailers—the more we share joy, the more it grows!

Toysmith is proud to present a wide array of joyful, on-trend impulse & novelty items, unique gift offerings and active play products from signature lines including Beetle & Bee Garden™, Get Outside, GO™!, Outdoor Discovery™, Playground Classics™, Neato!™, and more. Toysmith also offers highly-effective, proven in-store merchandising solutions to support key lines including Toy Towers™ impulse items and our newest, The Joy Tower 360°™!

Toysmith, come play with us!

more joy beyond the toy

Your feedback makes a difference. We want to hear from you. For general comments, questions, or concerns, please call 1-800-356-0474 or email us at hello@toysmith.com.